As the lead in-house designer at GALE, I was responsible for elevating its brand presence by differentiating the agency from its competitors and creating a cohesive brand identity for its global expansion. The goal was to communicate that GALE is a great place to work, with great people, and great customers. I worked on every aspect of the company’s branding including style guides, marketing collaterals, website UX/UI, social media content creation, pitch deck design, office branding, events, employee/office photography, video shoots, and editing.