Santander

A refresh for Santander Bank’s CRM email design system.


After a brand refresh, Santander aimed to align customer emails with their new guidelines. I led the development of a flexible modular component and revamped over 70 personalized emails for both new and existing customers. Additionally, I collaborated with the development team to ensure each email adhered to the design mockups.

Project
CRM/Email Design, Postcard Design

Role
Senior Designer at GALE Partners